From beauty gurus and travel vloggers to comedy creators and DIY pros, Croatia’s influencer scene is as diverse as it is dynamic. In this vibrant scene, one can find every type of Croatian influencer imaginable.
This list rounds up the country’s most impactful digital stars. Both men and women are capturing global attention across TikTok, Instagram, and YouTube.
Whether they’re serving up style, laughs, or life hacks, these creators, including each Croatian influencer, are dominating feeds. They are showing the world just how far Croatian talent can go.
1. Borna Rastović
Borna Rastović, known as 8Rasta9, is a Croatian content creator best known for his viral food reaction videos and motorcycle-themed humor. Truly an influencer from Croatia, his content stands out.
With over 240,000 followers on Instagram, his quick-witted takes on Croatian food culture have earned him a loyal fanbase. His relatable lifestyle content is also beloved.
Instagram remains his most dominant platform.
2. Ana Pulić
Ana Pulić – better known as Annie’s Space – is a Croatian TikTok and Instagram creator with around 632K TikTok followers, showcasing the versatility of Croatian influencers.
She shares viral home‑life and cleaning challenge videos, like #ajmocistit. Alongside, she offers cooking tips, family vlogs, and cleaning hacks. TikTok is her strongest platform.
3. Marko Kofs
Marko Kofs (KingOfFailsShow) is a Croatian gaming and comedy content creator best known for funny Minecraft and gaming fail compilations. His success as a Croatian influencer is evident.
With around 215 K Instagram followers, he frequently posts TikTok videos like “Užas s Markom Kofsom.” These regularly hit six-figure likes and hundreds of thousands of views.
His strongest presence is on Instagram, where his engaging and relatable gaming content attracts the most attention.
4. Petra Konyit
Petra Konyit is a Croatian-born influencer based in Australia with around 52,000 Instagram followers. This Croatian influencer not only shares her experiences but shares them globally.
She shares authentic motherhood and lifestyle content, often blending in fashion and style tips for new mothers.
Her most viral posts include relatable TikTok videos about postpartum life, parenting challenges, and chic maternity looks.
Petra also emphasizes her strong Catholic faith. She often shares messages of hope and gratitude, like in her TikTok video. There, she lists the things that helped her through difficult times, including her faith in God.
5. Sandi Pego
Sandi Pego is a Croatian influencer and entrepreneur with over 1 million followers on TikTok and approximately 157,000 followers on Instagram. His influence as a Croatian influencer is undeniable.
He gained prominence for his engaging content featuring his wife, Cindy Šoštarić Hadžić, and their son, Ian.
Known for his humor, dance videos, and relatable family moments, Sandi has become a prominent figure in the Croatian social media landscape.
His most viral content includes lighthearted pranks, family challenges, and dance routines. In 2022, he participated in the Croatian version of Dancing with the Stars, finishing as a runner-up.
Beyond social media, Sandi is a co-owner of a marketing agency and several hospitality venues in Zagreb.
6. Meri Goldašić
Meri Goldašić is a Croatian influencer celebrated for her authenticity and creativity. As a leading Croatian influencer, she has made a lasting impression.
With approximately 210,000 followers on TikTok and 146,000 on Instagram, she captivates audiences through relatable content. This includes beauty tips, lifestyle insights, and personal stories.
Her most viral content often addresses real-life experiences with humor and sincerity.
In recognition of her impact, she was honored as Influencer of the Year at the 2025 Story Hall of Fame awards.
